EVOL
Burritos Commits to Humanely Raised Meats
Best-selling
frozen burrito maker partners with Niman Ranch
to produce an even better burrito.
Boulder,
CO (PRWEB) January 23, 2010, EVOL® Burritos, Boulder-based
maker of made-from-scratch natural and organic frozen burritos,
announced it will now source all its beef and pork from Niman
Ranch, a 30-year industry leader in humane and sustainable livestock
practices.
EVOL
already sources free-range poultry from Petaluma Poultry and
cage-free eggs from Colorado-based Nest Fresh Eggs. "EVOL
Burritos is a perfect fit for Niman," said Jeff Tripician,
chief marketing officer and executive vice president of Niman
Ranch. "We share core values about animal care and environmental
preservation. And we share a mission - both Niman and EVOL are
driven by a passion to produce exceptional food that consumers
can feel good about eating."
EVOL's
insistence on sustainably and humanely raised meats ushers in
a new standard in the freezer case. EVOL Burritos believes that
quality and integrity are equally important ingredients. By
partnering with Niman Ranch, EVOL is choosing to support the
industry gold standard for humane animal care.
All
of Niman Ranch's livestock are raised outdoors on pastures and/or
in deeply bedded pens that allow the animals to act on their
instinctive behaviors. Niman Ranch never administers added hormones
or antibiotics, and all animals are fed a 100 percent vegetarian
diet.
"Using
sustainably raised proteins is one of the best things we can
do for our health, for the welfare of animals and for the environment,"
said chief operating officer and EVOL Burrito founder Philip
Anson. "As a manufacturer, I believe we're accountable
to both consumers and the planet. I want EVOL to be part of
a food solution - nutritious, delicious, sustainable and affordable."
Sourcing
from Niman Ranch and other sustainable sources benefits the
environment and family farms. Niman Ranch uses alternative energy
sources and conducts crop rotation, an important practice in
preventing soil depletion and soil erosion. Niman's traditional
farming methods produce little odor, and the presence of fewer
animals on the farm helps preserve the water supply and sustain
the land for the future.
EVOL's diverse burrito lineup ranges from the extra meaty, protein-packed
Shredded Beef to the 70 percent organic, vegan Veggie Fajita.
EVOL Burritos are distributed nationally through key retailers
including Whole Foods Market, Wegmans, King Soopers, Stop &
Shop, Food Emporium, Jewel-Osco, Gelson's, QFC and The Fresh
Market. Suggested retail price: $2.69 for 6-ounce burritos and
$2.99 for 8-ounce burritos.
About
EVOL: EVOL (ee-vuhl) Burritos, based in Boulder, Colo.,
is changing the way the world thinks about frozen burritos.
Phil Anson, COO, chef and founder, is very choosy about what
goes into his 11 varieties of hand-rolled burritos: antibiotic-free
chicken, pork, beef and chorizo sausage; cage-free eggs; traditionally
made tortillas; herb-roasted skin-on potatoes; house-made green
chilé and salsas; and numerous local and organic ingredients.
There's a lot to LOVE about EVOL. Produced by Phil's Fresh Foods
LLC, EVOL burritos are available at stores nationwide. You better
believe this is all-natural, made-from-scratch deliciousness.
www.evolburritos.com
About
Niman Ranch:_Niman Ranch is a network of more than
600 independent U.S. family farmers and ranchers who practice
the highest standards of animal husbandry and environmental
stewardship to deliver the finest-tasting meats in the world.
Niman Ranch fresh meats and meat products are available at fine
restaurants and select grocery stores. The company's full line
of products, including seasonal and other specialty items not
sold in stores, is available through Niman Ranch's online store
at www.nimanranch.com.